Digital Marketing

Search Engine Optimisation(SEO) Advanced Certification Program (With Internship)

  • Industry Oriented Training
  • Hands-on Exercises
  • Live Projects
  • Certification
  • Flexible Timings
  • Placement Support until you get Placed

TMaster the art of digital visibility with our Search Engine Optimization (SEO) Advanced Certification Program, offered by IPSR, a leading institute in Kerala. This online SEO training course provides comprehensive SEO classes, hands-on experience through an internship, and in-depth strategies and techniques. Whether you're looking for an online SEO course in Kerala our program offers a certification upon completion and placement support until you get placed. Join our SEO training course online and elevate your expertise in the ever-evolving world of search engine optimization.

  • Beginner
  • Last updated 24 June, 2024
  • English
Course Description

Are you looking for a comprehensive advanced SEO course to elevate your digital marketing skills and make you an SEO expert?

You've found the right advanced SEO course!.

You'll learn cutting-edge techniques and strategies for each aspect of SEO. Then you'll see how these strategies are effectively implemented in the real world. Finally, you'll take action yourself and witness significant improvements!

NOW IS THE TIME TO MASTER ADVANCED SEO TECHNIQUES AND BOOST YOUR ONLINE PRESENCE!

Whether you're new to advanced SEO concepts or have some experience, now is the perfect time to take action. Start now to harness the power of advanced SEO skills and grow your business like never before!

What you’ll learn
  • Master advanced keyword research, on-page and off-page optimization techniques to significantly improve website rankings and visibility..
  • Implement sophisticated link-building strategies, technical SEO, and mobile SEO to drive organic traffic and enhance site performance.
  • Analyze and utilize advanced SEO analytics tools to measure success and refine SEO strategies for continuous improvement.
  • Optimize websites for mobile search, local SEO, and user experience to stay ahead of evolving search engine algorithms and trends.
  • Develop and execute a comprehensive SEO strategy tailored to specific business goals, improving overall digital marketing effectiveness.
  • Launch or advance a career as an SEO specialist, consultant, or manager, providing high-value SEO services to businesses and clients.
  • Create and manage your own SEO-focused website or blog, leveraging advanced techniques to monetize and grow your online presence.
HTML Basics
HTML Introduction
What is HTML
HTML Web page structures
Headings
Paragraphs
Images
Live Preview Feature
WordPress Installation
Create your blog with AI
How to Add Pages, Post, Menus & Widgets
How to Add a WordPress Theme
How to Improve Your WordPress Security with Plugins
How to Activate Your Free SSL Certificate in 1 Click!
Customizing and optimising your blog
Importance of SEO audit
What is an SEO Audit? Why Important?
How to Perform an SEO Audit?
What is Competitor Analysis & Why is it Important?
How to Perform an SEO Competitor Analysis?
Identifying Your SEO Competitors
SEO-based content creation using AI
Brainstorming content ideas
Optimize existing SEO content
Optimize Headlines & Subheadings
Why Use WordPress vs. Wix, Weebly etc.?
WordPress Installation, create your blog
How to Add Pages, Post, Menus & Widgets
How to Add a WordPress Theme
How to Improve Your WordPress Security with Plugins
What is Yoast SEO
Yoast SEO Plugin Installation & Configuration
How to Activate Your Free SSL Certificate in 1 Click!
Customizing your blog
SEO Introduction
Importance of SEO
What is Search Engine, How Search Engine Works?
Major Search Engines?
SEO: Pros & Cons
Types of SEO
SEO Hats
White Hat SEO
Grey Hat SEO
Black Hat SEO
Analyzing competitor websites and content using ChatGPT for SEO insights
Keyword Research (How to Find Low-Competition, High-Converting Keywords)
Introduction to SEO keyword research
Types of Keywords for the Best Results- Short Tail Keywords, Medium Tail Keywords, Long Tail Keywords
What is Keyword Density?
Performing Keyword Research
Competitor Analysis Overview
Keyword Generation using ChatGPT
Google Keyword Planner: How to Use Data to Choose the Best Keywords
Introduction to Google Analytics
Google Analytics Setup
Google Analytics Dashboard
Understanding full reports - How to Use Real Time Reports to See Reactions to Your Marketing Campaigns, How to Use Acquisition Reports to Find the Source of Highest Quality Traffic,How to Use Engagement Reports to Keep People on Your Site Longer,-Monetization and Retention in Google Analytics, How to use User Report to track demographics details, How to use Technical Report to identify the technology people use to access your website
Setting up your Google Search Console for SEO
Creating your sitemap.xml for SEO
Troubleshooting crawling errors for SEO
Submitting new URLs and checking for page status and indexing for SEO
Where your pages are ranking and page/query performance in SEO
On-page SEO section introduction
On-page Factors
Title Tags & Meta Description
Heading Tags (H1-H6)
URLs and URL Structure
Image alt Tag for SEO
Canonical Tag
Robots.txt
Internal Links: Interlink your own pages for an SEO boost
Content Writing: SEO Friendly Content Writing (Insert Keywords in it)
Anchor Text
HTML Sitemap Creation
XML Sitemap Creation
URL Structure
Link Structure & Internal Links
Monitoring Internal Links
Content & E-A-T
Yoast SEO
What is Duplicate Content?
Fixing Duplicate Content
Fixing Grammatical Issues
Technical SEO Introduction
Importance of Mobile Responsiveness
Faster Page Load Speeds & Optimization
Reduce Image Size for Faster Loading
Caching Plugins for WordPress SEO
Off-page SEO section introduction
What is Page Rank? How to Improve PR?
What is Moz Domain Authority / Page Authority? How to Improve DA / PA?
Off-Page SEO & Link Building
What are Backlinks?
Why are Backlinks Important for SEO Ranking?
Other SEO Backlink Strategies
How to Get Backlinks?
Backlink Research using chat gpt
Do follow vs. no follow links for SEO
What makes a healthy link & Link profile
External Link Equity
Link Building Opportunities
Tools to check the quality of resource and other pages
Email Outreach
How to find existing broken links
Healthy Link profile checklist
Major Off Page SEO Techniques
Article Submissions
Guest Blogging
Blog Posting and Blog comment writing
Classifieds posting
Forum Posting
Business Listing
Social Bookmarking
Social Networking
What are Search Engines Algorithms?
How do Algorithms Work?
Why does a Search Engine need to update its Algorithm?
Search Engine Penalties and Recoveries
Why does a Search Engine penalize a Website?
RankBrain
What is Google EMD Update
Introduction to Local SEO
Local Searches
Adding keywords to Google My Business
Google My Business: How to get on the Google map SEO search results
Introduction to Rich Snippets
Rich snippets vs Normal snippets
What is Microdata? How to Get it?
Schema Markup Validator
Schema and HTML Microformats Examples for SEO
SEO Audit Tool
Keyword Research Tools
Plagiarism Checker Tools
Word Counter Tools
Website Speed Analyzing Tools
Mobile Friendliness Checker Tools
Broken Link Checker Tool
DA PA Checker Tool
Image Compression Tool
Rank Checker Tool
Microdata Validator Tool
Website Analysis Tools
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Archana U

ipsr solutions limited.

Digital Marketing -Team…
...
Smitha Thomas

ipsr solutions limited.

Head PR & Corporate Com…
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Soumya PB

ipsr solutions limited.

SEO Specialist
...
Snophy Antony

ipsr solutions limited.

Digital Marketing Speci…
Our Student Reviews

4.5

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Jacqueline Miller

2 days ago

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Louis Ferguson

1 days ago

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Dennis Barrett

2 days ago

Handsome met debating sir dwelling age material. As style lived he worse dried. Offered related so visitors we private removed. Moderate do subjects to distance.

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Frequently Asked Questions

The SEO Advanced Certification Program (with Internship) is a detailed course designed to provide expert-level knowledge and practical skills in search engine optimization, along with a hands-on internship for real-world experience.

This SEO Advanced Certification training is perfect for digital marketing professionals, business owners, web developers, content creators, and anyone seeking to deepen their expertise in SEO.

A basic understanding of SEO and digital marketing is beneficial but not required for enrollment.

You will receive an Advanced Certification in Search Engine Optimization from IPSR Solutions Limited, along with an internship completion certificate.

You will have access to industry experts, personalized mentorship, interactive Q&A sessions, and LMS support.

Yes, the course includes practical assignments and real-world projects to help you apply the skills learned.
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  • Louis Ferguson

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Course Schedule

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